Panelz
Product-focused marketing site for a modern panelized building platform.
Built with Brand Innovation Group
My role
Lead developer with Brand Innovation Group—front end, CMS, and technical delivery.
I was lead developer on this agency build for Brand Innovation Group: front-end development, CMS implementation, performance, and launch.
Design and broader project direction stayed with the Brand Innovation Group team. My job was turning that into a maintainable site the client could keep publishing on after launch.
A product site that explains the platform.
Product-focused marketing site for a modern panelized building platform.
The site had to explain a product platform—not just a company—and help visitors understand how panelized building works.
I structured the site around how the platform works—not just who the company is—then built a front end that can take new product content.
The live site at panelz.io explains the product platform, not just the company.
Product clarity at a glance.
Specs, use cases, and a confident brand.
Secondary views lean into product storytelling—where Panelz fits, how it works, and why teams choose it.
A clean CMS setup keeps product and marketing content aligned as the offering expands.
Ready to start your project?
If you need a lead developer for a custom site—or a white-label partner from design to launch—let’s talk.